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JCK Las Vegas Wraps an Upbeat 2019 Show at the Sands Expo & The Venetian with New Products, Technology and Events
JCK Las Vegas, the jewelry industry's largest and most iconic North American trade event, recently wrapped its 2019 edition. This year's JCK Las Vegas show brought together over 2,200 exhibiting companies, and 30,000 industry professionals, including over 13,000 vetted buyers, representing nearly 100 different countries around world. Those in attendance experienced JCK's all-encompassing environment, gathering designers and manufacturers, innovative technology and security, as well as exclusive new products and newly created neighborhoods, in a one-stop shopping and educational experience all under one roof. This year marked the return to the freshly renovated Sands Expo Convention Center & The Venetian, covering 1.2 million square feet of exhibition space. "The new location, show enhancements and updated technology drove positive energy and increased business connections," says Sarin Bachmann, Event Vice President, JCK & Luxury. "We provided exciting must-see offerings in direct response to our loyal participant's feedback and to industry research. We were thrilled to hear we were considered the "fun" show! The park themed décor, jewelry focused instagrammable moments, exciting evening events and a daytime DJ all added to the positive vibe. The show floor was packed and there was great buzz about everything taking place and all that our exhibitors had to offer. We are proud to bring the entire industry together, with new products, trends, technologies, as well as opportunities for education, networking and fun, all under one roof." JCK Las Vegas 2019 held over 70 events, from networking to education, including the JCK Talks series, which once again offered the opportunity for peer-to-peer discussions and learning opportunities with enhanced programming based on timely topics, and unique In-Store experience activations to inspire creative ways to drive customer engagement. Educational Highlights JCK Talks introduced a sold-out half-day intensive Social Media Boot Camp for jewelry retailers and other business owners. Powered in partnership with The Smithee Group - industry consultants focused on helping businesses succeed in today's digital age. The new In-Store Experiences allowed retailers and attendees to learn and be inspired by seven creative experiential ideas to drive customer engagement. The Instagrammable activations throughout the show centered around the theme "Why I JCK" and featured photo moments with the Crystal Wings, Diamond Rain, Kicks By Sammy Collages, JCK Magazine 150th Anniversary collage, and interactive JCK Letters where customers shared Why they attend JCK each year, as well as interactive activations with the Plumb Club's Pepper the IBM Watson Robot and the JCK Library. For the 20th year in a row, Le Vian held its Red Carpet Revue at JCK Las Vegas. This invite-only event began with red carpet arrivals, followed by a fashion show and trend forecasting for 2020. Another exciting industry event included The Plumb Club Gala Evening featuring the headline act of the most authentic Queen live band since Queen themselves--'Almost Queen'. With the band's signature four-part harmonies and intricate musical interludes, 'Almost Queen' delivered a performance, which 'rocked' the audience. Event Highlights De Beers Keynote JCK Think Tank The Plumb Club Planetarium – Radiant Universe JCK's TAO Takeover |