“Spreading Sustainability” is the underlying theme at Vicenzaoro September 2019 (7th – 11th September) and will be developed at VISIO.NEXT, the opening round table of international experts, scheduled to take place on Saturday, 7th September, at 10.30 am in Vicenza Exhibition Centre’s Tiziano Room (Hall 7.1) as well as at other events programmed during the days of the Italian Exhibition Group’s trade show.

Spreading the culture of sustainability, communicating its importance and looking at the most effective best practices in order to embark on an entrepreneurial route in this direction will be the topics at the centre of the debate which will see key figures from the fashion world, journalists, international influencers, government representatives and leading companies from the gold and jewellery sector that are already developing Corporate Social Responsibility projects, taking part.

The topics on the agenda will range from those linked to stone and mineral supplies to the growth in demand for sustainable raw materials, from the need to be informed about the new codes soon to be enforced regarding companies to outlining how brand story-telling and media communication towards the consumer has evolved, up to a practical reflection on the risks, costs and benefits for companies that choose to take the sustainability road.

Taking part in the debate will be: Simonetta Di Tommaso – Ministry for Economic Development, Will Kahn - Market Director for Jewellery at Moda Operandi and Contributing Editor for Town and Country Magazine, Cristina Squarcialupi - Vice President of UNOAERRE, Matteo Ward - CEO and CMO WRÅD, Creative Director WRÅD Communications. The round table will be moderated by the editor of Sole 24 Ore, Fabio Tamburini.

Vicenzaoro thus confirms its role as a global gold-jewellery platform where the most relevant themes regarding the evolution of the entire industry are discussed, investigated and communicated.

Disseminating practices to guarantee sustainability is one of the sector’s big priorities identified by Italian Exhibition Group’s constant dialogue with production chain operators and their category associations. Vicenzaoro therefore plays a key role in the development of the entire production chain.