|
|
Home Technology / Education Events & News Archives Designs e - NewsLetter |
OROAREZZO: the theme of the 2018 PREMIERE contest is the bracelet. OROAREZZO, the Italian jewellery Show organized by IEG, Italian Exhibition Group, has defined the theme of the 2018 PREMIERE contest, the competition that spotlights the season's latest ideas, designs and fashions trends; the most eagerly awaited event of the 4 Arezzo days which this year has reached its 28th edition. The theme is the bracelet, unquestionably the item of jewellery most appreciated by women and the jewel with which the companies' design offices will be putting themselves to the test in order to represent "love" through the preciousness and beauty of its shapes and materials. In fact, the title of this edition is "The power of Love". Slave bracelets, bands, chains, double or triple elements that cover the arm, jewellery full of contradictions, just like the moment we are experiencing. Faced with a fashion without rules, almost as if trying to "dress wrongly", the participants are required to present an item that interprets the so-called new "fashion anarchy" trend. Metals and seductive avant-garde materials with their lightness and chromatic contrasts, used in an increasingly more liberal and innovative manner, are just one part of the universe of possibilities at the artists' disposal. In particular, a special thought this year will be directed at iron. The strength of iron, the brute force of Vulcan, "the blacksmith of the Gods", that becomes refined and current if combined with gold. Iron has always been present in jewellery. The Egyptians included it in their precious items and it can also be found in Etruscan and classic jewellery right up through the Victorian age to the work of contemporary artists. Starting from this observation of the history of jewellery, the contest will therefore award new items that go beyond fashion, those that best interpret the hardness and simplicity of iron and the nobility and elegance of gold and become one with the personality of the person wearing them. The Jury that will be examining and assessing the creations will be headed by Beppe Angiolini, Art Director of OROAREZZO and Honorary President of the National Chamber of Fashion Buyers. The panel will comprise experts from the fashion, jewellery, press and communication sectors. The items selected will be on display throughout the Show in a special, purpose-built installation located in the central aisle of the Exhibition Centre for every visitor to admire. ITALIAN EXHIBITION GROUP SPA: FOCUS ON AREZZO FIERE E CONGRESSI |