Home       Technology / Education       Events & News       Archives       Designs       e - NewsLetter
Pure Gold Jewellers celebrates UAE National Day with inspirational jewellery


Inspired by UAE National Anthem ‘Ishy Biladi’ which means ‘Long Live My Nation’, the UAE National Day collection launched by Pure Gold Jewellers embodies true love for the UAE. ‘Ishy Biladi’ collection comprises of pendant and bracelet designed in Arabic calligraphy, by the award winning jewellery retailer and the only World Diamond Mark certified retailer in the GCC.

Karim Merchant, Group CEO & MD, Pure Gold Jewellers, says: “The beautifully designed pendant and bracelet engraved ‘Ishy Biladi’ expresses a deep found love and appreciation for the UAE that is home to people of various nationalities and culture. The special edition jewellery in colours of red, green, white and black, symbolise unity, making it a treasured piece of jewellery to celebrate the UAE National Day.”